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News & Press
FTC Brings First Enforcement Action Against a Consumer
The Federal Trade Commission recently announced that it reached a settlement with a consumer who provided an allegedly false testimonial in an infomercial for the “wealth-building” program “Winning in the Cash Flow Business”.
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June 3 2011
News & Press
Mike Frankfurt Featured in Robert Redford’s New Biography
Robert Redford quoted Mike Frankfurt in his new biography (Alfred A. Knopf publishers).
June 3 2011
News & Press
Edward Rosenthal Mentioned in New York Daily News
Our client, Caroline Forsling, is currently pursuing a lawsuit against Estee Lauder claiming the comestics company manipulated her image for an anti-aging ad campagin.
June 2 2011
News & Press
Frankfurt Kurnit in Chambers USA: America’s Leading Lawyers For Business 2011
For the seventh consecutive year Chambers USA America's Leading Lawyers for Business recognized Frankfurt Kurnit.
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June 1 2011
News & Press
Amy Nickin in The Hollywood Reporter
The Hollywood Reporter reported that Warner Bros. recently picked up “The Architect,” a thriller written by Amy Nickin's client, Jason Smilovic.
May 27 2011
News & Press
Jeffrey A. Greenbaum Quoted in MediaPost on FTC Online Advertising Guidance
MediaPost quoted Jeffrey A. Greenbaum on how the FTC plans to revamp their online advertising guides to address social media, mobile and other newer platforms.
May 27 2011
News & Press
FTC to Update its Guidance about Disclosures in Online Advertising
The Federal Trade Commission (“FTC”) announced yesterday that it is updating “Dot Com Disclosures: Information about Online Advertising,” its guidance document that advises businesses on how federal advertising law applies to advertising and sales on the Internet. The current “Dot Com Disclosures” guidance is available here. The FTC announced that…
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May 27 2011
News & Press
Terri Seligman Quoted in Advertising Age on Facebook Issue
Advertising Age quoted Terri Seligman in an article on the legal aspects of Facebook turning children's posts into advertisements.
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May 20 2011
News & Press
MediaPost Mentions Frankfurt Kurnit’s Alert on Facebook Promotions
MediaPost mentions our alert in their article about Facebook's recent promotions guidelines revisions.
May 18 2011
News & Press
Facebook Developments
Facebook has once again revised its “Promotions Guidelines”. Effective May 11, 2011, the revisions place further restrictions on advertiser use of Facebook intellectual property: advertisers are now permitted to use Facebook’s name and trademarks only “in connection with a promotion or to mention Facebook in the rules or materials relating…
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May 17 2011
News & Press
Jeffrey Greenbaum and Frankfurt Kurnit in SHOOT Online
Jeffrey A. Greenbaum spoke at the SHOOT's Directors/Producers Forum and New Directors Showcase At DGA's NYC Theatre on Dynamics For Discussion: Another Dimension, Varied Platforms, Business Models, Social Change, New Talent.
May 13 2011
News & Press
Marketing of Violent Entertainment to Children
The Federal Trade Commission recently released the results of an undercover shopper survey regarding retailers' enforcement of entertainment ratings aimed at protecting children. Teenagers hired by the FTC visited national and regional chains in the United States and attempted to buy R-rated movie tickets, R-rated movie DVDs, unrated DVDs of…
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May 9 2011
News & Press
New Proposed Guidelines on Food Marketing Designed to Combat Childhood Obesity
In a groundbreaking effort to combat childhood obesity, the Federal Trade Commission, the Food and Drug Administration, the Center for Disease Control and Prevention, and the U.S. Department of Agriculture worked together to release a set of proposed voluntary principles for public comment.
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May 9 2011
News & Press
Data Security
Data security breaches are in the news, and companies that experience them are suffering loss of consumer confidence. If your business model requires you to collect personal consumer data, you may want to hear about a recent federal case that makes it much easier for consumers to sue companies for…
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May 4 2011
News & Press
Rick Kurnit Featured in View From Madison Avenue
Rick Kurnit was featured in a post on View From Madison Avenue, a blog on advertising executives, on the downside of creative people posting their work portfolios online.
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April 29 2011
News & Press
Collecting Names Through Sweepstakes Entry Leads to FTC Action
The Federal Trade Commission announced last week that Electric Mobile Corporation, the manufacturer of “Rascal Scooters”, used by disabled and senior consumers, and its owner, will pay $100,000 to settle FTC charges that it illegally called millions of consumers who had listed their phone numbers on the national “Do Not…
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April 28 2011
News & Press
DOT Issues New Airline Advertising Rules
Recently, the United States Department of Transportation announced new rules that will bring sweeping changes to airline advertising in the United States. The final rules will be effective later this year.
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April 25 2011
News & Press
Rick Kurnit in New York Times Story About POM Wonderful Film
Rick Kurnit had a cameo in the Morgan Spurlock film—“POM Wonderful Presents: The Greatest Movie Ever Sold.” The film opened in NYC at the Angelika and the AMC Loews Lincoln Square.
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April 22 2011
News & Press
FTC Seeks to Shut Down Fake News Site Operators
The Federal Trade Commission (“FTC”) announced today that it filed lawsuits against ten marketers, alleging that they used fake news websites to market their acai berry weight-loss products. The FTC is seeking court orders to halt the advertising and freeze the defendants’ assets pending trial.
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April 19 2011
News & Press
Jeffrey A. Greenbaum Quoted in MediaPost on Fake News Sites
MediaPost featured Jeffrey A. Greenbaum in an article about the FTC's recent crack down on online marketers who create phony “fake news” sites to promote certain products.
April 18 2011
News & Press
Online Retailer Settles FTC Appliance Labeling Rule Investigation
An online retailer has agreed to pay $100,000 to settle Federal Trade Commission charges that it violated the agency’s “Appliance Labeling Rule”. The FTC alleged that the retailer, Universal Appliances, Kitchens, and Baths, Inc., failed to post on its website required EnergyGuide information.
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April 18 2011
News & Press
Kerry and McCain Introduce “Commercial Privacy Bill of Rights Act of 2011”
Senators John Kerry and John McCain introduced a privacy bill this week that seeks to provide consumers with more transparency and control regarding the collection, use, storage, and transfer of their personal information.The bill – in its infancy and likely to face opposition – does not require changes in privacy…
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April 15 2011
News & Press
FCC Takes Action Against TV Stations for “Commercials in Disguise”
The Federal Communications Commission recently issued “Notices of Apparent Liability” against two television stations for allegedly airing news segments produced and supplied by advertisers, without disclosing that the segments were advertiser-supported.
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April 11 2011
News & Press
New Best Practices for Mobile Marketers
The Mobile Marketing Association recently issued a revision of its “U.S. Consumer Best Practices.” While the practices do not have the force of law, many leading advertisers follow them, and the mobile carriers require compliance for programs run on their networks.
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April 8 2011
News & Press
Google Agrees to Settle FTC Claim Regarding Deceptive Privacy Practices
Google Inc. has agreed to settle Federal Trade Commission charges that it engaged in deceptive tactics and violated its own privacy pledges to consumers during the 2010 launch of its social network, “Google Buzz”.
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March 31 2011
