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July 19th, 2023
Can Plastic Shoes Be Recycled?
Advertising Partner Jeffrey A. Greenbaum is quoted in the article, "Can Plastic Shoes Be Recycled?" published by AdWeek. The article discusses whether plastic jelly shoes are in fact recyclable, and the challenges associated with conveying sustainability claims without misleading consumers. Jeff is quoted saying, "To ensure that people aren’t being misled—or simply misunderstanding recyclability claims—the Federal Trade Commission (FTC) has laid out a set of guidelines for brands making these claims. If there’s important information that consumers need to know in order to prevent a claim from being misleading, that information has to accompany the claim, it has to be right there, and it has to be—as the FTC would say—’difficult to miss.'"
Melissa, the original creator of the jelly shoe has claimed that their shoes are 100% recyclable, but experts have said that it's an unlikely practice to happen in the United States. Jeff notes, “[The FTC wants] to know that if you’re promoting an environmental benefit, that benefit is actually going to be achieved by consumers. At this moment, it’s perfectly fine to have a different type of recycling program available, as long as you convey it to consumers.”
Read the full article here. (Behind paywall)
Other Quoted
Jonah Brill and Spouse Emma Brill Featured on Cardozo Law School Podcast
Jonah Brill and his wife Emma Brill are interviewed on their alma mater’s audio publication SPARKS: A Cardozo School of Law Podcast | Cardozo Law. Having met as first-year law students at the Benjamin N. Cardozo School of Law, they discuss how their law school affected their personal lives and chosen career paths. They share their class recommendations, “insights into the complexities of tax law,” and “lessons learned along the way.” Listen here.
April 8 2025
Key Amendments to the New York Rules of Professional Conduct
The New York Law Journal quotes Tyler C. Maulsby on the recently amended Rules of Profesisonal Conduct, which will affect conflicts, screening of laterals, fairness to opposing counsel, and more. View Article
April 1 2025
Duke’s ‘White Lotus’ Cameo Not Likely An IP Problem for HBO
Law360 quotes Kimberly M. Maynard on whether HBO was within its rights to use Duke University's apparel in its artistic expression on the dark comedy show "The White Lotus." Kim argues that when discussing something that's clearly an artistic expression, brand owners' rights are fairly limited by the First Amendment and the Rogers case, even as amended by the Jack Daniels' case. (Behind paywall) View Article
March 31 2025
