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Areas of Interest
May 31st, 2023
Greenwashing in the Crosshairs: Regulators Around the Globe Take Aim
Advertising Partner Jeffrey A. Greenbaum is quoted in the article, "Greenwashing in the Crosshairs: Regulators Around the Globe Take Aim" published by AdWeek. The article discusses the FTC's updated Green Guides guidance which discourages brands from misleading consumers through false advertising. The U.S. joins the EU and U.K. in regulating green claims and increasing scrutiny. Jeff is quoted saying, "The Green Guides review will highlight certain issues of concern in the marketplace, and that may lead consumers to bring claims under state law based on those issues.”
Jeff notes, "Laws pertaining to greenwashing have an ultimate agenda to discourage advertisers from marketing misleading claims. While the goals for the EU’s Green Claims Directive and the FTC’s Green Guides may align, anyone marketing across borders will have to consider different laws in different countries.”
Read the full article here. (Behind paywall)
Other Quoted
CalPrivacy’s School Platform Action Highlights Opt-Outs, Protections for Vulnerable Users
Privacy Daily quotes Andrew Folks in the article, “CalPrivacy’s School Platform Action Highlights Opt-Outs, Protections for Vulnerable.” Read more.
March 10 2026
CalPrivacy Hits Ford for Opt-Out Friction in Connected Car Sweep Under CCPA
Privacy Daily recently quoted Andrew Folk’s blog post in the article “CalPrivacy Hits Ford for Opt-Out Friction in Connected Car Sweep Under CCPA.” Read more.
March 9 2026
California Disney Fine Pushes Companies to Fully Honor Opt-Outs
Bloomberg Law quoted Daniel M. Goldberg in their recent article about how California fined Disney $2.75 million for allegedly failing to fully honor consumers’ opt-out requests under the California Consumer Privacy Act, signaling increased scrutiny of how companies implement privacy rights across devices, services, and systems. The enforcement action underscores regulators’ growing expectation that opt-out mechanisms must work seamlessly and consistently, with technical compliance now under closer investigation. Read more.
February 25 2026
