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Areas of Interest
May 31st, 2023
Greenwashing in the Crosshairs: Regulators Around the Globe Take Aim
Advertising Partner Jeffrey A. Greenbaum is quoted in the article, "Greenwashing in the Crosshairs: Regulators Around the Globe Take Aim" published by AdWeek. The article discusses the FTC's updated Green Guides guidance which discourages brands from misleading consumers through false advertising. The U.S. joins the EU and U.K. in regulating green claims and increasing scrutiny. Jeff is quoted saying, "The Green Guides review will highlight certain issues of concern in the marketplace, and that may lead consumers to bring claims under state law based on those issues.”
Jeff notes, "Laws pertaining to greenwashing have an ultimate agenda to discourage advertisers from marketing misleading claims. While the goals for the EU’s Green Claims Directive and the FTC’s Green Guides may align, anyone marketing across borders will have to consider different laws in different countries.”
Read the full article here. (Behind paywall)
Other Quoted
Wary of Rising Plastic Concerns, More Brands Are Turning to Compostable Disposables
AdWeek quotes Jeffrey A. Greenbaum on the ever-mounting plastic pollution problem and the infrastructure challenges associated with recycling bio-based plastics. Read more.
September 5 2023
Did the SEC Just Declare War on NFTs?
Decrypt and Cryptosaurus quote Jeremy S. Goldman on the SEC’s first-ever enforcement action over the sale of NFTs. Read more.
August 29 2023
#FromTheFrontLines: These Entertainment Lawyers Break Down What Black Creatives Are Striking For
Essence spoke with Marcie Cleary on the WGA and SAG-AFTRA strikes over ongoing labor disputes with the Alliance of Motion Picture and Television Producers. View Article
August 18 2023
