Press Releases

May 8th, 2025

Holly Melton Joins Frankfurt Kurnit Advertising Group

May 8th, 2025 New York, N.Y. — Holly Melton has joined Frankfurt Kurnit Klein + Selz PC as a partner in the firm’s Advertising Group. Ms. Melton joins Frankfurt Kurnit from Crowell & Moring, where she co-led the firm’s advertising practice.

"We are proud to welcome Holly to the firm and are excited to have her join us as a partner in the Advertising Group," said Frankfurt Kurnit Advertising Group Co-Chairs Terri J. Seligman and Jason Howell. "Holly is widely respected in the advertising law community and will be instrumental as we continue to guide clients through an increasingly complex regulatory landscape."

For more than 20 years, Ms. Melton has represented well-known consumer brands in litigation and in FTC, state, and local law enforcement investigations. She maintains an active counseling practice as well, regularly advising companies on a wide range of advertising and marketing issues, and helping clients set up proactive compliance programs for their inhouse legal and marketing teams. Her expertise encompasses virtually all aspects of advertising and marketing compliance, including comparative advertising, advertising claims and substantiation, price and discount advertising, automatic renewals and influencer programs. Chambers USA, The Legal 500, and Best Lawyers in America all recognize Ms. Melton for her expertise.

Ms. Melton’s representative brand clients include Crate & Barrel, Pyrex, Olaplex, Brooklyn Bedding, and one of the nation’s best-known telecommunications providers.

"Joining Frankfurt Kurnit is an exciting opportunity to collaborate with some of the most talented professionals in the ad law community," said Ms. Melton. "The firm’s culture of excellence and innovation is a perfect match for my practice and my clients."

About Frankfurt Kurnit Klein + Selz, PC

Founded almost fifty years ago, Frankfurt Kurnit has long been recognized as a leading firm on the cutting edge of entertainment, media, advertising, IP, digital technology, and the legal profession. With offices in New York and Los Angeles, the firm’s attorneys combine deep industry knowledge, passion for their areas of expertise, and results-driven advice to guide clients through complex issues, transactions, and disputes.