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June 3rd, 2022
Is a Claim That a Product is Made Locally Actionable Under the Lanham Act?
Advertising Partner Jeffrey A. Greenbaum’s article, “Is a Claim That a Product is Made Locally Actionable Under the Lanham Act?” was published in the May/June 2022 issue of IP Litigator. The article examines the long-running dispute between Bimbo Bakeries and United States Bakery over its tagline, "Fresh. Local. Quality." Jeff explains why United States Bakery's use of the term "local" was not actionable under the Lanham Act.
Read the full article here.
Other Published Articles
Sports Law In 2024 – Key Issues To Watch In North America
LawInSport published Christopher R. Chase's articles, "Involvement of U.S. federal government in sport," "Antitrust cases," "Relations with China," and "Counterfeiting and piracy," in their Sports Law in 2024 - Key Issues to Watch In North America guide. View Article
January 11 2024
FTC’s New Warning Letters About Influencer Disclosures Include Important Guidance for Marketers
The Licensing Journal published Jeffrey A. Greenbaum’s article, “FTC’s New Warning Letters About Influencer Disclosures Include Important Guidance for Marketers." View Article
January 3 2024
Do I Really Need to Worry About Those Photos in the Background?
The Association of Corporate Counsel republished Melissa Georges' article, "Do I Really Need to Worry About Those Photos in the Background?" in their weekly news magazine. View Article
December 18 2023