Sign Up for Alerts
Sign up to receive receive industry-specific emails from our legal team.
Sign Up for Alerts
We provide tailored, industry-specific legal updates to our clients and other friends of the firm.
Areas of Interest
June 8th, 2022
The Metaverse is Brought to You By…
Advertising and Blockchain Technology Partner Hannah Taylor is quoted in the article, “The Metaverse is Brought to You By…” published by SuperRare Magazine. The article covers the ways well-known brands are diving into blockchain projects.
Some have concerns about metaverse advertising. Mark van Rijmenam, author of “Step Into The Metaverse: How the Immersive Internet Will Unlock a Trillion-Dollar Social Economy,” is concerned bots or imposters will create digital clones others. He speaks to Hannah who is quoted saying that California has instituted a bot law which has already been implemented. For example Hannah says, “You see this a lot in the chatbot context, like in an airline portal, where they usually say something like, ‘Hi, I’m Hannah, a digital assistant here to help you.’ It’s required by law in certain contexts to disclose that you are not human.”
Mark brings up an example about affiliate links and influencers in the metaverse. Hannah tells him, “People may think,” “‘we’ll create virtual influencers and because they’re not human, we’ll be able to get away with new stuff.’ And the law says, ‘no.’ CGI influencers raise the same issues. It’s just that the law is a tortoise and tech is a hare, and we as lawyers are left to apply the law of other contexts to this new universe.”
On Web3 Hannah adds, “I can totally see a future where these places are overrun, but they also have to make sure that people want to go there. As a consumer, I think you’re unlikely to want to interact in a world where you’re flooded with crappy content.”
Read full article here.
Other Quoted
The Television Academy’s Second Annual AI Summit Pushed Calm—and Concern
IndieWire quotes Andrew Folks who spoke on a panel of legal experts at the Television Academy’s AI Summit at the Saban Media Center in North Hollywood. The speakers addressed AI's impact on the industry and talent. Mr. Folks stated that privacy and copyright laws “are grappling” to address AI. He explained regulatory actions, and the application of copyright law. He also discussed litigation, including how OpenAI and Google in a government proposal argued that fair use protections apply to all copyrighted material used for AI purposes. The article noted, "over 400 A-List Hollywood power players condemned such an action." View Article
March 21 2025
ICAS Announces Winners of the 2025 Global Awards at Annual Meetings in Mumbai
ICAS quotes Jeffrey A. Greenbaum on the importance of advertising self-regulation in protecting consumers and guiding brands on best practices in advertising. An international independent jury of self-regulatory experts chaired by Jeff chose six winners that contribute to responsible marketing practices and a more effective and impactful self-regulatory system. View Article
March 18 2025
Vegas Lights, Industry Nights, and the Future of Games
DICE quotes Sean F. Kane on the legal implications of generative AI in video games, including intellectual property uncertainty, privacy and data risks, and shifting platform policies.
March 17 2025
