Specific Corporate Compliance Challenges by Practice Area: Advertising
Every company markets its products and services, and substantial portions of company budgets are spent on advertising. Chances are, your company’s advertising programs look nothing like they did even five years ago. The advertising landscape continues to change dramatically, at a rapid pace. It is a challenge to be competitive and keep up with the latest technology, while at the same time managing the risk in your company’s marketing efforts. Advertising compliance is a critical component of a proper corporate compliance program. Author: Jeffrey A. Greenbaum Editor: Carole Basri.
August 20, 2003