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Areas of Interest
May 13th, 2022
FTC To Unveil Proposed Revisions To Endorsement Guides
Advertising Partner Jeffrey A. Greenbaum is quoted in the article, “FTC To Unveil Proposed Revisions To Endorsement Guides” published by MediaPost. The article discusses the Federal Trade Commission’s plan to unveil a long-awaited proposed update to its guidance regarding online endorsements. Jeff is quoted on the guidance saying it will offer an, “important window into what the current commission believes are the key issues” surrounding influencer marketing. He adds, “This is guidance we've been waiting for for a long time” and “Social media and influencer marketing is one of the most important aspects of marketing today and advertisers are anxiously waiting to see what the FTC has to say on these issues.”
Rad the full article here.
Other Quoted
‘Trump Too Small’ Opinion Leaves Some Justices, Attys Vexed
Law360 quotes Kimberly M. Maynard on the recent 'Trump Too Small' apparel trademark that the U.S. Supreme Court unanimously concluded was not a free speech violation. View Article
June 14 2024
Addiction-Treatment Startups Are Raking in VC Money—and Amassing Millions in Fines
Inc. Magazine quotes Daniel M. Goldberg on the recent explosion of venture funding in addiction treatment startups and the various legal and privacy concerns that come with building technology that has outpaced the scope of current regulations. (Behind paywall) View Article
June 11 2024
Rachel Sennott’s HBO comedy pilot welcomes 4 new cast members
Variety mentions Frankfurt Kurnit as counsel to actor, writer, and producer Jordan Firstman, who will join Odessa A'zion, Miles Robbins, and True Whitaker in Rachel Sennott's upcoming HBO comedy pilot. View Article
June 10 2024