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Areas of Interest
May 13th, 2022
FTC To Unveil Proposed Revisions To Endorsement Guides
Advertising Partner Jeffrey A. Greenbaum is quoted in the article, “FTC To Unveil Proposed Revisions To Endorsement Guides” published by MediaPost. The article discusses the Federal Trade Commission’s plan to unveil a long-awaited proposed update to its guidance regarding online endorsements. Jeff is quoted on the guidance saying it will offer an, “important window into what the current commission believes are the key issues” surrounding influencer marketing. He adds, “This is guidance we've been waiting for for a long time” and “Social media and influencer marketing is one of the most important aspects of marketing today and advertisers are anxiously waiting to see what the FTC has to say on these issues.”
Rad the full article here.
Other Quoted
NY Attys Say New Rule Will Streamline Commercial Discovery
Law360 Pulse quotes Ronald C. Minkoff on New York Rule 11 regulating discovery in the Commercial Division of the state Supreme Court. Read more.
May 26 2022
Last of LeClairRyan’s Partners Battle Opaque Tax Threat
Law360 quotes Ronald C. Minkoff on LeClairRyan’s tax debacle. Read more.
May 18 2022
‘Drinkable Sunscreen’ Not Backed by Science, California AG Says in Settlement Announcement
Natural Products Insider quotes Jeffrey A. Greenbaum on a California dermatologist’s claim he developed a drinkable supplement providing protection from the sun. Read more.
May 17 2022